Interval Weight Loss

Summary

Interval Weight Loss is a long-term, science-backed program designed to prevent weight gain and foster a healthier relationship with food and exercise. We partnered to launch their SaaS subscription model, introducing the brand to the market and building a loyal customer base through targeted social media and ad campaigns.

Brief

Our mission was to support the launch of Interval Weight Loss by increasing brand awareness and driving subscription growth. We developed and executed a strategic social media plan alongside optimised Facebook ad campaigns to engage audiences, educate them on the benefits of a research-backed weight loss solution and encourage trial sign-ups.

Results

With a total ad spend of $88,000, our targeted campaigns delivered impressive outcomes for Interval Weight Loss. We achieved a cost per conversion of just $7 and a notable 15% trial-to customer conversion rate, driving significant growth and engagement for the brand.

Google Rating

4.9

Based on 30 reviews

If & When - Digital Agency Sydney

4.9

review us on See all reviews

Nature's Loo

1708664141

A formidable team with incredible digital marketing expertise, creativity, agility, and are an absolute joy to collaborate with. If & When were meticulous in their approach to really understand our brand and market, and continue to deliver amazing results. Highly recommended.

Kristi Riordan

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If & When is exactly what you want to bring specialised expertise and leverage into your team. They have hustle, precision, flexibility and love to deliver results. I've been impressed with the quality of work as much as the breadth of what they are able to deliver. They continue to surprise and delight as an agency.

Matteo Tzenetopoulos

1689144100

Very rude employees, scammers and stay away. Would not recommend to anybody.

Theo Smallbone

1686012114

If & When is a well-oiled machine. Their team is very accommodating and professional. I highly recommend A+

Da W

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Professional and easy communication. Everything was seamless. Highly recommend.

Ana Gonzales

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If you're looking for a team with excellent attention to detail and a good nose for the latest trends, you'll love collaborating with the If&When team. They're so much fun to work with, too! Highly recommended.

Luke Cheng

1646265599

Killian, Jimmy and the whole team at I&W have transformed the way we do content marketing. Not only do they play a crucial role in our online presence, they've adapted their product line to suit our business. As a marketing manager, I've worked with many agencies and in house talent before, and I can comfortably say that they're the real deal.Prompt responses, quality work and in a processed manner which takes pressure off my shoulders.Will continue to work the team and look forward to many years of collaboration to come.

Patricia Tamayo

1644452795

If and When are amazing. From Day 1 you can see their commitment and their passion for their job. If you've been thinking about signing an agency to handle your social media and more, give If and When a shot and you really won't regret it.

Arcandles

1643262930

Love the enthusiasm and professionalism of the team. Easy to work with and save so much of my time. Highly recommended

Fixed Today

1643086728

We found “if and when” to be very responsive and honest with there work highly recommend, they do quality work and defiantly will keep on using them

Ivana Skroza

1635799283

Whole team is very professional, good listeners, very quick to respond. Highly recommended service.

Edward Um

1631774468

I would recommend If&When to any small to medium business owners who dont have the time to manage their social media and content! They were the best decision we made! Because of If&When O was able to focus and dedicate my time into the things that mattered! Take the leap!

Trixia Adre

1625635593

A great team to work with on all kinds of campaigns for small and big brands alike. You'll be sure to get fresh, creative ideas with each campaign to help you build a better, bigger brand.

Angela Arcega

1625632413

I've worked with a few social media agencies in the past years, but If and When stands out as my favourite guys to work with. They provide me with everything I need to promote my brand while delivering strong results and fast conversions. Kudos to the If and When team!

Emily

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Love working with this team! They have fresh and innovative ideas!

Jennifer Le

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From their professionalism, communication, and responsiveness I can not recommend them enough!

info customer side

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John Vu

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We have only been working with If & When for a few months, but in that short time frame, our digital marketing campaigns have generated great results. Our impressions, conversions, and ROI on ad spend have increased steadily month over month and shown tremendous long-term growth potential for our business.The ongoing success is proof that we made the right choice in working with Killian & his team! Highly recommended! :)

Lilac Stella

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It's been a pleasure working with Killian and the team. They are a very engaging and responsive. They are team full with enthusiasm.

B L

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Annabel Saldanha

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Vanessa Wong

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Working with Killian was great.He's professional and gave me valuable advice to start my new ecomm business

Benjamin Thurlow

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Have been really impressed with Killian and his team at If & When. Our branding and marketing direction has been hugely improved since we have been using If & When. They have provided us with great direction, high end content and a better vision. All this has meant more leads and best of all much more high quality leads.