Properties Sold through digital marketing
avg Cost Per Lead (Meta Ads)
Lower CPL (compared to REA & Domain)
The Lennox offers elevated riverside living with seamless access to Parrammatta’s vibrant cityscape, lifestyle hubs and community. The challenge was to drive sales and leads in a competitive real estate market while showcasing the premium lifestyle offered by The Lennox.
We provided end-to-end marketing support to position The Lennox as a standout residential offering. From producing over 243 creative assets to executing high-performing campaigns across Meta Ads, Google Ads and social media platforms, we aimed to drive property sales and generate high-quality leads. Through impactful visuals, precise targeting and strategic ad placements, the goal was to connect with prospective buyers while lowering costs per lead.
Our integrated marketing approach brought in incredible results: $48.5 M in properties sold through digital marketing with an average CPL of just $45 on Meta Ads – 64% cheaper than REA and Domain. We delivered over 160 high-quality leads every month, powered by 243+ custom creative assets. We elevated The Lennox’s visibility and made it stand out, proving what a results-driven campaign can achieve in the real estate space.